Phuket’s property market has reached a total value of more than THB 705 billion, the highest of any Thai province, according to a 2026 survey by the Agency for Real Estate Affairs (AREA). Dr Sopon Pornchokchai, president of AREA’s Thai Real Estate Research and Valuation Center, said the survey found 90,597 residential and accommodation units on the market across 806 projects, worth a combined THB 705.055 billion.
Resort condominiums and villas account for 52% of units and roughly 80% of total value — a structure the survey attributes to sustained demand from overseas buyers and Phuket’s role as a global tourism destination. Of the total stock, 76,582 units (about 85%) have already sold, at an average absorption rate of roughly 5.2% of available units per month; at that pace, Sopon estimated remaining stock would take around 19.2 months to clear if no new projects launch.
New units entering the market in 2026 alone were worth THB 176.538 billion in Phuket, ahead of Chonburi (THB 151.822 billion), Rayong (THB 51.453 billion) and Chiang Mai (THB 49.303 billion). Phuket’s average unit price of THB 12.812 million is considerably higher than those provinces, reflecting a heavier concentration of high-end resort product. Thalang district — home to Cherng Talay, Bang Tao, Layan and Si Sunthon, and close to Phuket International Airport — is the island’s largest development hub, with 411 of the 806 active projects and 24,994 resort-condominium units alone worth THB 236.807 billion.
Sopon noted the market’s structure differs sharply by buyer segment: homes aimed at Thai buyers (townhouses, semi-detached and detached houses, standard condominiums) are selling more slowly than resort condos and villas, which he said points to continued reliance on foreign residential and investment demand as the island’s primary growth driver.
References
The Nation Thailand – Phuket property market hits 705bn baht as foreign buyers drive resort demand
